Need help with this assignment!! 2 page paper double spaced. Thank you so much!!!

Instructions

2 articles included in paper

Article #1

Article #2

May 21, 2018 DePino and Michelle Saahene, who were both in the Starbucks when the arrest occurred, announce they've created From Privilege to Progress, a project aimed at getting white people to share the experiences of people of color. Melissa DePino and Michelle Saahene, colounders of From Privilege to Progress, at the Inquirer Building last week for a panel discussion caled "Coffee \& Conversation: Starbucks One Year Later. "STEVEN M. FALK/Stafl Photographer May 29, 2018 Starbucks closes all its stores for an afternoon so employees can undergo racial-bias training. June 4, 2018 Amid rumors he may launch a bid for president, ex-Starbucks CEO Howard Schultz steps down from his position as executive chairman at Starbucks and tells the New York Times: "I intend to think about a range of options, and that could include public service." June 8, 2018 Philadelphia Police announce a new policy laying out procedures for when officers should arrest a person accused of trespassing on private property. It stipulates the officer must witness the person refusing to leave and indicates an arrest cannot be made if the owner refuses to fle a trespassing complaint. July 2, 2018 The negative news for Starbucks in Philly continues. A man said a barista in West Philadelphia mocked him for his stuttering disorder, saying the employee mimicked him by saying "OK, S-S-Sam" and writing on his cup "SSSam." The barista was later fired. The same day, two experts who agreed to help Starbucks navigate the racial-bias controversy release a report outlining recommendations, including that the company conduct in-store tests and identify unequal hiring and payment practices. Starbucks agrees to the recommendations and promises to conduct further anti-bias training. Oct. 4, 2018 Starbucks hosts a job fair at the Pennsylvania Convention Center in Philadelphia, The company wouldn't call it a consequence of the arrests, but said the "unfortunate event" led the company to host in Philly a bit more quickly than it had planned. Oct. 15,2018 The Police Advisory Commission, a citizen oversight board, releases a report that recommends police undergo anti-racist training that emphasizes not only unconscious bias, but also the role systemic racism plays in perpetuating those biases. In a response to the report, Ross rejected the idea racism impacts police-citizen interactions. However, he wrote, 'we can agree that biases, whether implicit or explicit, may distort the fears and perception of some citizens who call the police to report crimes," Nov. 8, 2018 News trickles out that a Starbucks location at Fourth and South Streets, one of the oldest in the area, will close. The inquirer reported a rent increase was likely to blame. Feb. 12, 2019 Schultz, acknowledging that he's considering a run for president as an independent, sparks outrage at a CNN Town Hall event: "As somebody who grew up in a very diverse background as a young boy in the projects, I didn't see color as a young boy, and I honestly don't see color now." The color-blindness defense has been widely panned as denying the experiences of people of color. Feb. 14,2019 Schultz makes news again, this time during a book tour stop at the Central Library of the Free Library of Philadelphia. In discussing the incident in Philadelphia, he said the store manager acknowledged to him that she "probably" would not have called police if the two men had been white. Schultz said she called 911 after she "felt a threat." DePino, who attended the tak, interjected during a question-and-answer session, identifying herself and saying "you are not describing the incident accurately, and the way you are describing it is perpetuating the problem. Instructions The Starbucks case study is a great example of how social media plays a role in how we communicate and the consequences of real life playing out for millions to see around the world. This leaves little room for mistakes and requires quick action by those responsible. The situation at Starbucks unfolded as we watched on our computers, tablets and phones. After reading the article respond to the following in a two page paper. The paper should be double spaced, one inch margins, and should include a title page and reference page (not included in the two pages). Things to cover in the paper: Discuss the six components of business communication. (1) Discuss the purpose for communication. (2) Who was the audience that received the communication? (3) What was the message sent? (4) Who ultimately communicated the message to the audience? (5) What feedback did the company receive? and (6) What was the response to the feedback? Discuss the role society and business plays in the fact that two black men were asked to leave while we know of at least one woman (not a person of color) who also did not order but was not asked to leave the restaurant. How can business leaders change this reaction? All Starbucks' employees received diversity training following this incident. What are some potential benefits or outcomes from this training that you would hope to see applied in the consumer marketplace? Include a summary of your overall thoughts of the case. Article \#1 Ex-manager sues Starbucks for firing after arrest of 2 black men at Philadelphia store The woman claims her termination was prompted by the arrests of the two men. A former regional director for Starbucks is suing the company, claiming her termination was racially discriminatory and prompted by the arrest of two black men at a Philadelphia store. In April 2018, Rashon Nelson and Donte Robinson were handcuffed by Philadelphia Police officers after the store manager called 911 . The pair was said to be waiting to meet a potential business partner when the manager allegedly told them to "make a purchase or leave." Shannon Phillips, who oversaw retail operations at Starbucks locations in Southern New Jersey, Delaware, the Philadelphia region and parts of Maryland, was fired less than a month after the arrests, according to the lawsuit, filed in the U.S. District Court for the District of New Jersey. The complaint, which claims racial discrimination was a "motivating" or "determining" factor in Phillips' termination, claims that Starbucks "took steps to punish white employees who had not been involved in the arrests" to "convince the community that it had properly responded to the incident." The employee whom Phillips says she was instructed to punish, a Philadelphia district manager, had complaints against him by non-white managers who claimed they were paid less than white employees, according to the lawsuit. Phillips says she objected, telling Starbucks executives that the employee had worked for the company for 15 years and did not have any performance issues, was not a racist and that she had never observed any discriminatory comments or conduct by him. She also explained that policies and procedures put in place by Starbucks determined employee compensation and that the district manager could not have any input on salaries, the complaint states. In addition, the lawsuit claims that Starbucks did not take any steps to punish a black district manager who oversaw the Philadelphia store where the arrests occurred. Before she was fired, Phillips allegedly was encouraged to apply for a temporary position Starbucks created to support its government and community affairs unit, a position she was "well qualified for," the lawsuit states. After she was interviewed, she was told that the position was put on hold and was fired about two weeks later, according to the complaint. Starbucks did not give a reason for Phillips' firing other than, "the situation is not recoverable," the lawsuit states. The lawsuit describes Phillips as a "loyal, dedicated and high performing" employee for the nearly 13 years she worked for Starbucks. In the wake of the arrests, she engaged in "crisis management" with her superiors and subordinates to ensure the safety of employees and customers in Philadelphia as well as took steps to ensure that the retail locations she oversaw "were a safe and welcoming environment for all customers, regardless of race," according to the complaint. A spokesman for Starbucks told ABC News, "We deny the claims in the lawsuit and are fully prepared to present our case in court." The lawsuit states that Phillips suffered "irreparable injury and monetary damages" as a result of Starbucks" "discriminatory acts and seeks compensatory and punitive damages as well as legal and equitable reliel. Article #2 One year later: A timeline of controversy and progress since the Starbucks arrests seen 'round the world by Anna Orso, Updated: April 12, 2019 It's been a year since two black men were handcuffed and arrested by Philadelphia Police for sitting in a Rittenhouse Square Starbucks without purchasing something, sparking international outrage and a reckoning for one of the country's most visible brands. It was a moment seen 'round the world. After a video of the arrest of Rashon Nelson and Donte Robinson went viral on Twitter, weeks of protests at the Starbucks location at 18 th and Spruce Streets followed, as did an apology tour by Starbucks leadership and nationwide racial-bias training for the company's 175,000 employees Since then, a lot has happened in Philadelphia for the Seattle-based coffee giant. Here's a look back at a year of problems, promises, and even some progress. April 12, 2018 Melissa DePino posts a video of the arrest on Twitter, showing police arresting Nelson and Robinson. The video quickly gains traction on Twitter. (A year later, it has more than 11 million views.) The men are not charged with a crime. April 14, 2018 International furor mounts. Mayor Jim Kenny releases a statement saying the incident "appears to exemplify what racial discrimination looks like in 2018." Philadelphia Police Commissioner Richard Ross says on Facebook "officers did not do anything wrong." April 15, 2018 Prominent Philadelphia activist Asa Khalif leads a protest at the Starbucks location, demanding the person who called police be fired. The public later learns the manager who called police and the company parted ways. April 17, 2018 While protests continue, Starbucks CEO Kevin Johnson comes to Philadelphia to meet with Nelson and Robinson. He tells The Inquirer that he also has spoken with Kenney and Ross, calling the incident that took place in the store "reprehensible." Starbucks announces it will shut down its 8,000 U.S. stores on May 29 to conduct racial-bias education for 175,000 employees. Experts call the move unprecedented. The same day, Philadelphia Police release the 911 call and police radio chatter that preceded the arrest. April 19, 2018 Nelson and Robinson speak publicly, sitting for an interview with Good Morning America and calling for change Hours later, Ross apologizes to the men, saying he "played a significant role in making it worse," May 2, 2018 The City of Philadelphia announces it settled with Nelson and Robinson, saying it would pay each \$1 and agreed to set aside $200,000 to fund a program for young entrepreneurs. Starbucks reaches an agreement with the men that includes a confidential financial settlement "that will allow both sides to move forward and continue to talk and explore means of preventing similar occurrences at any Starbucks location." May 20, 2018 Starbucks announces it has changed its policy to welcome everyone, including nonpaying guests, to sit in its stores and use its restrooms. Feb. 23, 2019 A new controversy begins when artist and Streets Dept. blogger Conrad Benner writes about plans to build a Starbucks kiosk in Dilworth Park. A petition he started gets thousands of signatures to protest the corporatization of the public park, which is run by the private Center City District. CCD President Paul Levy defends the kiosk as "part of a larger strategy to create a quality public space without stressing the city budget." March 5, 2019 The Inquirer publishes a story about a Starbucks location at Broad and Pine Streets that implemented a redesign, removing tables and chairs in favor of two high-top tables in a corner. Some saw the move as "defensive design," or a way to deter people experiencing homelessness. The company said the store had been feeling crowded. TOM GRALISH PHOTOGRAPH Inside the Starbucks at Broad and Pine Streets. A recent redesign left only two high-top tables in a comer, a half-dozen tall stools along the windows, and an expanse of vacant territory. April 9, 2019 Benner and Levy pen a joint post on Streets Dept. indicating CCD is moving forward with the kiosk but that both parties agree "excessive corporate branding in public spaces should be avoided." "With the Starbucks lease, CCD followed its standard public outreach and the formal public approval process," they wrote. "However, it is clear in the wake of this controversy that we can do better, and moving forward, CCD plans to work at communicating in ways that increase transparency and inclusiveness about contemplated major, physical changes at Dilworth Park