need to solve this problem, it belongs to "Professional Meeting Management" Sixth edition by Glen C. Ramsborg, Phd

3. Write three fully developed, SMART-TER marketing plan object tives for PCMA's annual Convening Leaders (conveningleaders .pcma.org) convention based on the following goals in relation to the prior year's meeting: . Increase attendance by 15 percent . Achieve 25 percent higher social media engagement via hashtags . Realize greater positive reaction to marketing campaign