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Net cash flows for a marketing campaign Marcus Tube, a manufacturer of high-quality aluminum tubing, has maintained stable sales and profits over the past 10
Net cash flows for a marketing campaign Marcus Tube, a manufacturer of high-quality aluminum tubing, has maintained stable sales and profits over the past 10 years. Although the market for aluminum tubing has been expanding by 3% per year, Marcus has been unsuccessful in sharing this growth. To increase its sales, the firm is considering an aggressive marketing campaign that centers on regularly running ads in all relevant trade journals and exhibiting products at all major regional and national trade shows. The campaign is expected to require an annual tax-deductible expenditure of $142,000 over the next 5 years. Sales revenue, as shown in the income statement for 2018 totaled $20,500,000. If the proposed marketing campaign is not initiated, sales are expected to remain at this level in each of the next 5 years, 2019 through 2023. With the marketing campaign, sales are expected to rise to the levels shown in the table for each of the next 5 years, cost of goods sold is expected to remain at 80% of sales, general and administrative expense (exclusive of any marketing campaign outlays) is expected to remain at 9% of sales, and annual depreciation expense is expected to remain at $490,000. Assuming a 40% tax rate, find the net cash flows over the next 5 years associated with the proposed marketing campaign. The annual operating cash flow without the marketing campaign will be $ (Round to the nearest dollar.) % P11-23 (similar to) Assigned Media : Question Help - X Net cash flows for a marketing campaign Marcus Tube, a manufacturer of high-quality aluminum tubing, has maintained stable sales and profits over the past 10 years. Although the market for aluminum tubing has been expanding by 3% per year, Marcus has been unsuccessful in sharing this growth. To increase its sales, the firm is considering an aggressive marketing campaign that centers on regularly running ads in all releval expected to require an annual tax-deductible expenditure of $142,000 over the next 5 years. Sales reve A Data Table next 5 years, 2019 throu Data Table sales, general and admi 40% tax rate, find the ne (Click on the icon located on the top-right corner of the data table below in order to copy its contents into a spreadsheet.) (Click on the icon located on the top-right corner of the data table below in ord The annual operating ca copy its contents into a spreadsheet.) Marcus Tube Income Statement for the Year Ended December 31, 2018 Marcus Tube Sales Forecast Sales revenue $20,500,000 Year Sales revenue Less: Cost of goods sold (80%) 16,400,000 2019 $21,000,000 Gross profits $4,100,000 2020 21,500,000 Less: Operating expenses 2021 22,000,000 General and administrative expense (9%) $1,845,000 2022 23,000,000 Depreciation expense 490,000 2023 24,000,000 Total operating expense $2,335,000 Earnings before interest and taxes $1,765,000 Enter your answer in th Less: Taxes (40%) 706,000 Print Done Net operating profit after taxes $1,059,000 5 parts Check Answer V remaining
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