New Belgium Brewery is a small but constantly growing business that has won many awards and achieved a strong reputation for quality products and environmental responsibility. New Belgium has implemented many cutting edge, environmentally friendly techniques and created employee ownership within the company. These choices, along with others, have allowed New Belgium to continue to succeed and expand.

Operations management is the management of the entire process related to transforming materials, labor, and other resources into goods and$/$or services for an organization. Operations managers oversee the transformation process and the planning and designing of operations systems, managing logistics$,$ quality, and productivity. Quality and productivity have become fundamental aspects of operations management because a company that cannot make products of the quality desired by consumers, using resources efficiently and effectively, will not be able to remain in business.