Nick is the manager of a financial consulting business and is currently in the middle of conducting a customer value analysis. Nick has just finished asking respondents about the attributes, benefits, and performance levels they value when searching for a financial consultant. What is the next step in Nick's analysis? OA) Nick must analyze how customers in a specific segment rate the company's performance against a competitor on an individual attribute. B) Nick must monitor customer values over time. C) Nick must ask respondents to describe where they see the company's and competitors' performances on each attribute. Nick must ask respondents to rate the importance of different attributes and D) benefits.