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Nike 5. Performance: How well has the firm performed over the past 3-5 years? Can you find non-financial data to support the conclusions that you
Nike 5. Performance: How well has the firm performed over the past 3-5 years? Can you find non-financial data to support the conclusions that you draw from the financial data? How have the company done relative to the overall industry - to each other? a. What is the firm's overall performance? b. Market share and brand recognition c. Three-year financial analysis
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