Nike has a plan to boost their sales with a new product for end of the basketball season. This will be a short duration project. They think their cash flows are as such: Expenses: 1/3/2022 of $280,000 and 2/1/2022 of $120,000 to purchase merchandise. The Net Contribution Margin will be based on the weeks and opponent. What is the Present Value of this project on January 3, 2022 assuming a 12% required rate of return? 1/3/2022 $ (280,000.00) 2/1/2022 $ (120,000.00) 2/3/2022 Iowa $ 78,000.00 2/9/2022 Rutgers $ 70,000.00 2/15/2022 Minnesota $ 76,000.00 2/24/2022 Illinois $ 80,000.00 3/3/2022 Michigan State $ 87,000.00 3/6/2022 TTUN $ 110,000.00 What is the NPV of this project on Jan 3 at a 12% rate?