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3. There has been a growing recognition that game theory is a crucial tool for understanding the modern business world. Game theory makes it possible to move beyond overly simple ideas of competition and cooperation to reach a vision of coopetition more suited to the opportunities of our time. Read Brandenburger and Nalebuff (1997 - Co-opetition) and make a short simple paper to explicate Game Theory before move to competition or cooperation strategy. Hints: Several components to explicate Game Theory are: Added Value, Rules, Perceptions, Boundaries, Rationality and Irrationality.

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