No. 13 1. Logistics is much more than simply shipping products to customers. Explain. 2. Discuss the key distinctions between the "traditional" approach to logistics and the more recent supply chain management emphasis. 3. What is the essential role of logistics in the channel? Explain. 4. Discuss the systems concept and the total cost approach as they apply to logistics management. 5. Briefly describe the basic components of any logistics system. 6. What is the key issue involved in measuring the output of the logistics system? How does this relate to logistics service standards and gaining a competitive advantage? 7. Discuss the relationship between channel management and logistics management. Is one of these areas more important than the other? Explain why or why not. 8. Identify and discuss the four major areas of interface between channel management and logistics management. 9. Why is the task of defining logistics service standards for channel members a channel management issue as well as a logistics issue? 10. What role should be played by the channel manager in the design of a logistics program for the channel members? 11. Why might it be necessary to sell the channel members on a proposed logistics program? What kinds of appeals might be used? 12. Discuss how the just-in-time inventory (JIT) system works. Why has this development had such a profound effect on logistics and channel management