No cursive and please solve.

company: Apple inc.

Target Market- Identify your potential customer; demographically, geographically, psychographically.For each segment of the market, present:

1.Description of market segment

2.Percent of sales they represent

3.What they want/ what they value

4.How they would use the product

5.How to best reach them

6.Price sensitivity

Executive Summary- Outlines the who, what, where, when, how, and why of the plan.Although it comes first in the marketing plan, it is typicallywritten last, after you have worked out all the other details.It is a summary of what the reader is about to read.