Non-Profit Marketing, 3338

Practice Questions for Final Project:

1.look for organizations who uses social media as part of their marketing and communications strategy.

2.see if they are using blogs, podcasts, photosharing, or videosharing.

3.Refer to Chapter 2, table 2.3 tips for social media storytelling elements, explain if the organization is applying these elements in their communication.

4.Write up summary of your evaluation. your summary will be much longer on your project but this will be good practice

5.Remember to use examples to demonstrate your points. again, you will need to do so in your project

Textbook Link: Landreth Grau, Stacy (2016), Marketing for Nonprofit Organizations: Insights and Innovation, Oxford University Press.