Question
Northeastern Insurance Company is considering opening an office in the U.S. The two cities under consideration are Philadelphia and New York.The factor ratings (higher scores
Northeastern Insurance Company is considering opening an office in the U.S. The two cities under consideration are Philadelphia and New York.The factor ratings (higher scores are better) for the two cities are given in the following table.
Factor | Weight | Philadelphia | New York |
Customer convenience | 0.25 | 65 | 80 |
Bank accessibility | 0.20 | 45 | 95 |
Computer support | 0.20 | 80 | 80 |
Rental costs | 0.15 | 95 | 60 |
Labor costs | 0.10 | 80 | 45 |
Taxes | 0.10 | 90 | 45 |
Part 2
Based on the given information, the best location for Northeastern Insurance Company to open the office is
Philadelphia
New York
, with a total weighted score of
enter your response here.
(Enter your response rounded to two decimal places.)
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