Question
Now that you are familiar with the use of analytics lets practice using them by evaluate key performance indicators in digital marketing analytics. Watch this
Now that you are familiar with the use of analytics lets practice using them by evaluate key performance indicators in digital marketing analytics. Watch this video: Adobe: Customer Intellegence Then read this case study: Adobe: PGA Tour Case Study Answer these questions: How does Adobe drive fan engagement for the PGA tour? List the tools the PGA Tour uses. How does the PGA make magic moments with Adobe?
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Contemporary Logistics
Authors: Paul R. Murphy Jr., A. Michael Knemeyer
12th edition
134519256, 9780134520322 , 978-0134519258
