nstructions

imagine you and your team are part of a strategic planning group at a large corporation that is considering developing a new proposed product or service. The new products director has asked your team to do a macroeconomic market analysis to determine the potential success of the new product/service. The analysis should focus on current macroeconomic conditions in the U.S. market. Select a new product or new service to propose to your organization. Detail description and profile of the new product or new service proposed Define the industry, market, channel, geography, and customer demographics for your proposed new product/new service. Discuss macroeconomic factors that could positively affect demand, supply, and pricing for the proposed new product/new service. Discuss macroeconomic factors that could negatively affect demand, supply, and pricing for the proposed new product/new service. Recommendations on pricing and approach for maximizing potential profit for the new product/new service.