Question
NT Electronics manufactures two LCD screen television models: The Croc, which has been produced since 2015 and sells for $900, and the Kanga a newer
NT Electronics manufactures two LCD screen television models: The Croc, which has been produced since 2015 and sells for $900, and the Kanga a newer model introduced since 2019 and sells for $1140. Based on the following income statement for the year ended 30 November 2020, senior management at NT Electronics have decided to concentrate marketing resources on the Kanga model and to begin to phase out the Croc model.
Croc $
Kanga $
Total $
Revenues
19,800,000
4,560,000
24,360,000
Cost of Goods Sold
12,540,000
3,192,000
15,732,000
Gross Margin
7,260,000
1,368,000
8,628,000
Selling and Admin Expenses
5,830,000
978,000
6,808,000
Operating Profit
1,430,000
390,000
1,820,000
Units Produced and Sold
22,000
4,000
Net Income per unit sold
65.00
97.50
NT Electronics financial controller, Susan Benzo, is advocating the use of activity-based costing and activity-based management and has gathered the following information about the company's manufacturing overhead cost for the year ended 30 November 2020.
Units of the Cost Allocation base
Activity Centre
Total Activity Costs ($)
Croc
Kanga
Total
Soldering (number of points)
942,000
1,185,000
385,000
1,570,000
Shipments (number)
860,000
16,200
3,800
20,000
Quality Control (number)
1,240,000
56,200
21,300
77,500
Purchase Orders (number)
950,4000
80,100
109,980
190,080
Machine Power (machine-hours)
57,600
176,000
16,000
192,000
Machine set-ups (number)
750,000
16,000
14,000
30,000
Total manufacturing overhead
4,800,000
Croc ($)
Kanga ($)
Direct Materials
208
584
Direct Labour
Croc (1.5hours x 12)
18
Kanga (3.5hours x 12)
42
Machine Cost
Croc (8hours x 18)
144
Kanga (4hours x 18)
72
Manufacturing Overhead other than Machine cost
200
100
Total Cost
570
798
Manufacturing overhead was allocated to products based on machine hours at the rate of $25 per hour.
After completing her analysis, Benzo shows the results to Fred Duval, NT Electronics managing director. Duval does not like what he sees. Fred argues that the company engages in many other activities and they have not been included and that activity based costing is too complex, expensive and time consuming. He further argues that activity based costing is irrelevant to a small company with a small range of products like NT Electronics.
a.Using activity based costing; calculate the profitability of the Croc and Kanga models.
b.Explain why these numbers differ from the profitability of the Croc and Kanga models calculated using the existing simple costing system.
a.Calculate how many units of Croc NT Electronics must produce to ensure that it does not make a loss.
b.If the company intends to make a total profit of $4,000,000 for the year, how many units should NT Electronics produce?
c.The company is considering purchasing a new machine that would increase fixed costs by $1,600,000 but reduce machine costs by 50%. Based on the current production volume of 22,000 units should the company go ahead with the proposal (i.e., would the company's profit increase.
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