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Objectives On successful completion of this assignment, students should be able to .describe how the industry is organized and how companies in the marketplace

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Objectives On successful completion of this assignment, students should be able to .describe how the industry is organized and how companies in the marketplace compete, identify problems and concerns consumers have with the competitors, and .describe the barriers to entry a new venture faces and ways to overcome these. Brief Description In this unit, you will assess your business idea and its feasibility as a successful business venture. Submission Instructions Complete the First Screen template found in the text and prepare a summary of your findings and what you are thinking about the proposed business. See the rubric to prepare your summary. You will receive feedback from the instructor on your submission. In unit 6 you will be resubmitting this as a party of Part 1 of your project. Evaluation and Feedback Activity/Competencies Demonstrated % of Final Grade Demonstrates the strength of the business idea according to the elements found in the 15 First Screen template Identifies key issues in the industry that will impact the business Assesses trends and behavior of the target market 15 15 15 15 Identifies the background, experience, and strengths of the management team Describes the financial requirements to launch the business and time to break even Rates the overall potential of the venture and its score using the First Screen template 15 Demonstrates good organization, including a strong introduction and conclusion. Total 10 /100

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