Question
Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette, and the Ultima. Forecast sales for next year are 14,950 for the Sleepeze, 12,300
Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette, and the Ultima. Forecast sales for next year are 14,950 for the Sleepeze, 12,300 for the Plushette, and 4,720 for the Ultima. Gene Dixon, vice president of sales, has provided the following information:
Salaries for his office (including himself at $67,000, a marketing research assistant at $37,050, and an administrative assistant at $27,100) are budgeted for $131,150 next year.
Depreciation on the offices and equipment is $18,900 per year.
Office supplies and other expenses total $23,400 per year.
Advertising has been steady at $19,550 per year. However, the Ultima is a new product and will require extensive advertising to educate consumers on the unique features of this high-end mattress. Gene believes the company should spend 20 percent of first-year Ultima sales for a print and television campaign.
Commissions on the Sleepeze and Plushette lines are 3 percent of sales. These commissions are paid to independent jobbers who sell the mattresses to retail stores.
Last year, shipping for the Sleepeze and Plushette lines averaged $45 per unit sold. Gene expects the Ultima line to ship for $75 per unit sold since this model features a larger mattress.
Required:
Question Content Area
1. Suppose that Gene is considering three sales scenarios as follows:
Pessimistic | Expected | Optimistic | ||||||
Price | Quantity | Price | Quantity | Price | Quantity | |||
Sleepeze | $188 | 12,200 | $212 | 14,950 | $212 | 17,550 | ||
Plushette | 307 | 10,480 | 362 | 12,300 | 373 | 13,800 | ||
Ultima | 870 | 1,870 | 970 | 4,720 | 1,200 | 4,720 |
Prepare a revenue budget for the Sales Division for the coming year for each scenario.
Pessimistic | Expected | Optimistic | |
---|---|---|---|
Sleepeze | $fill in the blank 244338f5100b010_1 | $fill in the blank 244338f5100b010_2 | $fill in the blank 244338f5100b010_3 |
Plushette | fill in the blank 244338f5100b010_4 | fill in the blank 244338f5100b010_5 | fill in the blank 244338f5100b010_6 |
Ultima | fill in the blank 244338f5100b010_7 | fill in the blank 244338f5100b010_8 | fill in the blank 244338f5100b010_9 |
Total sales | $fill in the blank 244338f5100b010_10 | $fill in the blank 244338f5100b010_11 | $fill in the blank 244338f5100b010_12 |
Question Content Area
2. Prepare a flexible expense budget for the Sales Division for the three scenarios above. If required, round answers to the nearest dollar.
Pessimistic | Expected | Optimistic | |
---|---|---|---|
Salaries | $fill in the blank a59428fc8060f9c_1 | $fill in the blank a59428fc8060f9c_2 | $fill in the blank a59428fc8060f9c_3 |
Depreciation | fill in the blank a59428fc8060f9c_4 | fill in the blank a59428fc8060f9c_5 | fill in the blank a59428fc8060f9c_6 |
Office supplies and other | fill in the blank a59428fc8060f9c_7 | fill in the blank a59428fc8060f9c_8 | fill in the blank a59428fc8060f9c_9 |
Advertising: | |||
Sleepeze and Plushette | fill in the blank a59428fc8060f9c_10 | fill in the blank a59428fc8060f9c_11 | fill in the blank a59428fc8060f9c_12 |
Ultima | fill in the blank a59428fc8060f9c_13 | fill in the blank a59428fc8060f9c_14 | fill in the blank a59428fc8060f9c_15 |
Commissions | fill in the blank a59428fc8060f9c_16 | fill in the blank a59428fc8060f9c_17 | fill in the blank a59428fc8060f9c_18 |
Shipping: | |||
Sleepeze | fill in the blank a59428fc8060f9c_19 | fill in the blank a59428fc8060f9c_20 | fill in the blank a59428fc8060f9c_21 |
Plushette | fill in the blank a59428fc8060f9c_22 | fill in the blank a59428fc8060f9c_23 | fill in the blank a59428fc8060f9c_24 |
Ultima | fill in the blank a59428fc8060f9c_25 | fill in the blank a59428fc8060f9c_26 | fill in the blank a59428fc8060f9c_27 |
Total | $fill in the blank a59428fc8060f9c_28 | $fill in the blank a59428fc8060f9c_29 | $fill in the blank a59428fc8060f9c_30 |
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