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Think about the salesperson. Before he or she can begin to sell, your needs and wants must be uncovered. What color do you like?

Think about the "salesperson". Before he or she can begin to sell, your needs and wants must be uncovered. "What color do you like?" "Do you need a sedan or a coupe?" "What is your price range?" Woe to the salesperson who tries really hard to sell you that little red convertible, only to find out that you have your heart set on blue, and you have four children, so you need a roomy sedan. Employment seekers also need to discover the needs and wants of the employers before selling themselves.

What are some of the needs and wants of most employers? 

What needs and wants might be specific to certain employers?

 What can you do to uncover those needs and wants?

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