Once you have analyzed your business data, there are two questions the article by Walter (2014) recommends considering when evaluating correlations in the data: "How confident are you in the relationship? And do the benefits of action outweigh the risks?"   Do you agree that these two questions are important in deciding if the company should act and implement changes? Are there any other factors you would consider? Support your response.

 

An Introduction to Data-Driven Decisions for Managers Who Don't Like Math

 

https://hbr.org/2014/05/an-introduction-to-data-driven-decisions-for-managers-who-dont-like-math