One approach to finding an answer to the question of where we could innovate is to use a kind of 'innovation compass' exploring different possible directions. Innovation can take many forms, but we can map the options along four dimensions - product, process, position and paradigm (i.e., 4Ps framework). Which of the following examples is NOT appropriate mapped on the 4Ps framework? Question 5Answer a. Spotify and other music streaming services, which changed the pattern from owning your own collection to renting a vast library of music, are examples of product (or service) innovation with radical change. b. Dyson redefining the home appliance market in terms of high-performance engineered products is paradigm innovation with incremental change. c. The first speech recognition program is an example of product (or service) innovation with incremental change. d. Low-cost airlines opening up air travel to those previously unable to afford it is an example of position innovation with radical change. e. Improved factory operations efficiency through upgraded equipment are examples of process innovation with incremental change