One may say that a multi-domestic strategy is the most appropriate to use for a company selling Beer because O Consumers in particular markets or countries are most likely to favor local brands rather than global brands O Consumers tend to reject their local brands to favor global brands of beer O Larger beer companies have bought smaller retailers and bars; thus, local governments are imposing tariffs and entry barriers to consumers for being allowed in these establishments

One may say that a multi-domestic strategy is the most appropriate to use for a company selling Beer because Consumers in particular markets or countries are most likely to favor local brands rather than global brands Consumers tend to reject their local brands to favor global brands of beer Larger beer companies have bought smaller retailers and bars; thus, local governments are imposing tariffs and entry barriers to consumers for being allowed in these establishments