Question
one of the 4p's in marketing is promotion, five years ago 36% od-mid size companies that are in the same market ( as you company)
one of the 4p's in marketing is promotion, five years ago 36% od-mid size companies that are in the same market ( as you company) spent more than 25.000 on advertising. the new marketing manager wants to see if this figure is different from de past before deciding on the marketing budget of the next fiscal year.A random sample of 50 mid-size companies that are in the same market was drawn and 26 of them spent more than 25.000on advertising in the current year.
a. set up the null hypothesis and the alternative Hypothesis
b. calculate the test statistic and the P-value
c. using 1% level of significance what conclusion can you make
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started