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One of the actions some marketers consider when taking their product to international markets is to test the product in use in local circumstances, such
One of the actions some marketers consider when taking their product to international markets is to test the product in use in local circumstances, such as household appliances, handheld tools or appliances. What is the main reason:
One of the actions some marketers consider when taking their product to international markets is to test the product in use in local circumstances, such as household appliances, handheld tools or appliances. What is the main reason:
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Research Methods For Business Students
Authors: Mark N.K. Saunders, Philip Lewis, Adrian Thornhill
7th Edition
1292016620, 9781292016627
