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One of the financial ratios (reviewed in the final lecture) has come in under your industry benchmark Specify the financial ratio and discuss what actions
One of the financial ratios (reviewed in the final lecture) has come in under your industry benchmark Specify the financial ratio and discuss what actions you would take to address the underperformance
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
13th Edition
0136079415, 978-0136079415
