One of the lessons about competing in a globally competitive marketplace that comes from "playing" The Business Strategy Game is that

the company that jumps out to be the industry leader early on is very likely going to be the industry leader at the end of the simulation exercise$--$it is extremely difficult for trailing companies to ever catch up to the early industry leader.

after the first few decision rounds $($years$),$ it is highly risky and ill$-$advised for any company in the industry to overhaul its strategy and chart a different strategic course.

the only dependable strategy for being among the top$-$performing companies is to differentiate a company's product offering and charge prices that are close to the lowest of any company in the industry in all segments of the world market.

competition is dynamic and always evolving, forcing each company to consider on an ongoing basis what strategy adjustments it needs to make to improve its competitiveness vis$-$a$-$vis rivals and improve its overall performance.

after $3$ or $4$ decision rounds $($years$),$ it becomes relatively easy to diagnose what strategy a rival company is pursuing and to anticipate what moves the rival is likely to make next.