One of the most common complaints novice public speakers have is that they simply dont know how to start a speech. Many times speakers get ideas for how to begin their speeches as they go through the process of researching and organizing ideas. In this chapter, we will explore why introductions are important and various ways speakers can create memorable introductions. There may not be any one best way to start a speech, but we can provide some helpful guidelines that will make starting a speech much easier.

When reading a great novel, many people just cant wait to get to the end of the book. Some people will actually jump ahead hundreds of pages and read the last chapter just to see what happens. Humans have an innate desire to get to the end. Imagine reading a novel and finding that the author just stopped writing five or six chapters from the endhow satisfied would you be with that author? In the same way, when a speaker doesnt think through her or his conclusion properly, audience members are often left just as dissatisfied. In other words, conclusions are really important!