One of the ways in which an organisation can diversify is through an international strategy. For example, a business may move into international markets as a way of sourcing cheaper inputs into the production process, or may move manufacturing offshore as a way to reduce overall production costs. Similarly, organisations may seek to internationalise as a way of increasing demand for the existing and new products. While internationalisation provides many opportunities, it is also a highly challenging process for the organisation. you are required to complete one (1) initial posting what you see a being a major challenge for Australian businesses looking to adopt and implement and international strategy. You should also discuss ways in which you think this challenge could be overcome. You should use an example to support your