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Oriole Decor sells home decor items through three distribution channels-retail stores, the Internet, and catalog sales. Each distribution channel is evaluated as an investment
Oriole Decor sells home decor items through three distribution channels-retail stores, the Internet, and catalog sales. Each distribution channel is evaluated as an investment center. Selected results from the latest year are as follows: Retail Stores Internet Catalog Sales Sales revenue $11,130,000 $3,650,000 $5,530,000 Variable expenses 3,975,000 1,375,000 1,900,000 Direct fixed expenses 5,819,400 951,875 3,270,550 Average assets 7,950,000 3,650,000 1,975,000 Required rate of return 12% 12% 12%
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