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Other than Mpower, Prodigy Finance so far has not encountered significant competition in the international student loan market it created. Assuming the viewpoint of the

Other than Mpower, Prodigy Finance so far has not encountered significant competition in the international student loan market it created. Assuming the viewpoint of the Prodigy Finance management, what strategy would you adopt to ensure that Prodigy Finance grows this market and secures the biggest share of the market it created if more players decide to enter this market?

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