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ou work as a Marketing Team Leader for a small start - up company, Cutting Edge Digital Marketing. You love your job, the work environment,
ou work as a Marketing Team Leader for a small startup company, Cutting Edge Digital Marketing. You love your job, the work environment, and your boss; however, the days are long, and you and your subordinates are on the verge of burnout. As a team leader, you approach the CEO and ask for change. He is upfront with you and says he cannot offer a wage increase because all profits are invested back into the business to encourage growth. However, he would be willing to express gratitude through a nice gesture or a nonmonetary benefit to employees that will renew energy and motivation and retain his valued human resources.
Because you are a team leader in a management role and know your employees best, he has asked you to research ideas, gather information, and write a short proposal report for senior management to consider. He stresses the importance that your proposal not only includes the input of your team members, but your proposed solution needs to be supported by solid secondary research as well. This means that research from experts in business management needs to support that your ideas will increase job satisfaction and motivation He also noted that if you propose a new employee benefit such as a free gym membership it cannot cost the company more than $ per year for your team of five employees.
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