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Our strategy is to produce the finest pastries for sale in our Ann Arbor, MI store. We are competitive in the Ann Arbor pastry market

Our strategy is to produce the finest pastries for sale in our Ann Arbor, MI store. We are competitive in the Ann Arbor pastry market because of our loyal customer base. Within the next five years we hope to be ranked #1 for Ann Arbor bakeries and become the preferred destination for pastries in the Ann Arbor eat-in and take-away pastry market." Which of the following necessary dimensions is absent from this strategy statement?

A. The bakery's advantage

B. The bakery's scope

C. The bakery's objective

D. A statement as to where the bakery competes

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