Question
Outdoor Luggage Inc. makes high-end hard-sided luggage for sports equipment. Data concerning three of the companys most popular models appear below. Selling price per unit
Outdoor Luggage Inc. makes high-end hard-sided luggage for sports equipment. Data concerning three of the companys most popular models appear below.
Selling price per unit
Ski Guard $260
Golf Guard $350
Fishing Guard $245
Variable cost per unit
Ski Guard $100
Golf Guard $150
Fishing Guard $105
Plastic injection molding machine processing time required to produce one unit 6 minutes 12 minutes 11 minutes
Pounds of plastic pellets per unit 15 pounds 15 pounds 12 pounds
1a. The total time available on the plastic injection molding machine is the constraint in the production process. What is the contribution margin per unit of the constrained resources for Ski Guard, Golf Guard and Fishing Guard?
1b. Which product would be the most profitable use of this constraint? Ski Guard Fishing Guard Golf Guard
1c. Which product would be the least profitable use of this constraint? Ski Guard Fishing Guard Golf Guard
2a. A severe shortage of plastic pellets has required the company to cut back its production so much that the plastic injection molding machine is no longer the bottleneck. Instead, the constraint is the total available pounds of plastic pellets. What is the contribution margin per unit of the constrained resources for Ski Guard, Golf Guard and Fishing Guard?
2b. Which product would be the most profitable use of this constraint? Golf Guard Ski Guard Fishing Guard
2c. Which product would be the least profitable use of this constraint? Golf Guard Ski Guard Fishing Guard
3. Which product has the largest unit contribution margin? Golf Guard Fishing Guard Ski Guard
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