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Outfits management has decided it wants to expand its customer base by introducing a new product line. You have the perfect product in mind

Outfits management has decided it wants to expand its customer base by introducing a new product line. You 

Outfits management has decided it wants to expand its customer base by introducing a new product line. You have the perfect product in mind for them! There is just one problem: most of the suburban Anglo-Canadians in their twenties who live near Outfits already shop there. The store has a dynamic online shopping environment that is popular with customers. After careful consideration, management decides that its online component is the key to increasing the customer base, thereby increasing sales. Explain how your product (which can be imaginary) is a good fit for Outfits goal to market a new line of products that are appealing to a diverse, online clientele. Consider how globalization and social media marketing can increase their sales and customer diversity in a presentation that explains the following: What your product is and why you think a store such as Outfits should carry it. How can the product increase local sales? Does it appeal to an online market? What makes your product exciting and relevant to today's consumers If your product is culturally aware and diverse How federal, provincial, and municipal laws and regulations might impact the sale of your product Any ethical issues related to your product and/or how it overcomes ethical, environmental, and diversity issues. Any ethical issues related to your product and/or how it overcomes ethical, environmental, and diversity issues. How changing consumer and population trends will affect retail and service businesses and why your product is a "good fit" with Outfits How Indigenous peoples might be impacted by your product and its marketing How social media can be used to market your product

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