Question
Over the past 10 years, online spending on goods and services (eCommerce) has increased exponentially and given rise to many new business models. One new
Over the past 10 years, online spending on goods and services ("eCommerce") has increased exponentially and given rise to many new business models. One new business model in particular - eCommerce Marketplaces - has become quite prevalent and is growing significantly faster than the overall eCommerce market. Put simply, an eCommerce Marketplace is a company that resells goods and services that are typically provided to end-customers directly by third parties. Examples include Airbnb, Amazon Marketplace, Booking.com and Wayfair. Beyond offering marketplaces the ability to accept debit and credit card payments, Worldpay can also offer a payments gateway, merchant account and fraud protection.
Of the products identified, what criteria would you use to rank / prioritize them for formal exploration and investment by Worldpay? Using your identified criteria, please rank each product, capability, and/or service in order.
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