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Overman Qu 1 po CASE Marking Mix consists of the 4 P's. One of those P's is Place. KFC came into conflict with its franchisees

Overman Qu 1 po CASE Marking Mix consists of the 4 P's. One of those P's is Place. KFC came into conflict with its franchisees over the brand's Unthink KFC positioning which emphasized grilled chicken over its traditional Kentucky fried chicken. QUESTION: Identify the type of channel conflict experienced by KFC. the bar pre ALT+F

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