Paratos Law (aka 80/20 rule) states that the easiest 80% requires 20% of the effort. The hardest 20% requires 80% of the effort. Groups: Active Participants, Inactive Participants, Hecklers, Hijackers, Kamikazees Strategies: Adaptive, Normative, Rational, Coercive/Forced Compliance, Level of adoption: Buy-In, Engaged, Acceptance, Resistance Given the above, if a company has 100 employees, 1. How many employees readily accept change? What group(s) most likely make them up? What strategy(s) would you most likely apply? What are the most likely levels of adoption? 2. How many need more information? 3. Of the employees in answer 2, how many will likely accept change if more info is provided? What group(s), strategy(s) and level(s) of adoption would you expect for these employees? 4. How many of answer 2 still require effort? 5. Of the employees in number 4, with more effort how many will at least accept? What strategy(s) would you apply? 6. Of the employees in number 4, How many might continue to resist regardless of effort? What strategy would you apply? BONUS how would you message it