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Part 1: Answer the following question: Let's say yur boss develops an EFE Matrix that includes 62 factors. How would you suggest reducing the factors

Part 1:

Answer the following question:

Let's say yur boss develops an EFE Matrix that includes 62 factors. How would you suggest reducing the factors to 20?

Part 2:

Prepare a CPM that includes Hershey, Mars & Nestle. The Critical Success factors are to be;

Advertising

Product Quality

Price Competitiveness

Customer Loyalty

Growth

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