Part 1: From your point of view, what is the more attractive market focus when looking at single, multiple or combined marketing approach?

Part 2: Defend your answer through justification using a company example showing how this company uses your chosen approach from Part 1. (For example, if you chose Coke with a multiple strategy as your favorite in part 1, you will explain how Coke uses this multiple approach in part 2.)NOTE: you cannot use coke as an example for this question since it was my example to only be used as a guide.