Question
PART 1c:Marketing Strategy This includes Product, Price, Promotion and Place tactical elements you will use to carry out your strategy and reach your market Include:
PART 1c:Marketing Strategy
- This includes Product, Price, Promotion and Place tactical elements you will use to carry out your strategy and reach your market
- Include:
- Title page (with all student names and IDs who contributed)Headings & Sub-headings
- Introduction
- Body paragraphs
- Each paragraph should have at least one reference that relates to theory and is from a peer reviewed source (see rubric for weighting of theory)
- Conclusion: In here you should summarise the key elements of your marketing plan.
- Reference list
You may wish to refer to Chapter 13 of Sharp (2017) for more detailed information on marketing planning,in particular Table 13.1 suggests a structure for a marketing plan.
https://www.indiegogo.com/projects/dream-glass-flow-your-secret-gaming-room#/
https://youtu.be/A7svnGFJCXA
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Managing Controlling and Improving Quality
Authors: Douglas C. Montgomery, Cheryl L. Jennings, Michele E. Pfund
1st edition
471697915, 978-0471697916
