Part 4 of 14 - Chapter 4 Question 7 of 38 Which of the following is a standard database maintenance routine? A. deduping the customer file B. householding the customer file C. purging old customer records D. all of the above (a-c) are standard database maintenance routines Reset Selection Question 8 of 38 Which of the following is not a valid reason for purging or removing customers from you marketing database: A. Inactive for the past 3-years B. Unable to confirm address for over 2-years OC. Customer only orders during promotional periods D. Non-deliverable or invalid mailing address Reset Selection