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Part B: Marks [2] A Leading manufacturer of Action Figures is about to introduce four new Action Figures. The accompanying table summarizes price and cost
Part B: Marks [2]
A Leading manufacturer of Action Figures is about to introduce four new Action Figures. The accompanying table summarizes price and cost data, combined fixed costs equal $85,000. A marketing research study predicts that for each unit sold of Noyan, 2 units of Dogan, 3 units of Bamsi and 4 units of Turgut will be sold.
| Action Figures | |||
Turgut | Bamsi | Dogan | Noyan | |
Selling Price (in dollars) | 35 | 26 | 24 | 16 |
Variable Cost/unit (in dollars) | 17 | 12 | 12 | 11 |
Table 1
- How many product mix units must be sold to break even?
- How does it translate into sales of individual games?
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