Direction: Read and answer the following questions, use examples and diagrams (wherever applicable) to enforce your answers. (10 Marks each) 1. Using the Ansoff matrix, Identify and explain possible strategic directions with an example? (10 Marks) 2. Taking an industry, you are familiar with (for example, fashion in France, cars in Germany), use the four determinants of Porter's Diamond to determine that industry's national advantage. (10 Marks) 3. The growth/share axes of the BCG matrix define four sorts of business. Illustrate the PLC in BCG Matrix? (10 Marks)