Pauley Company needs to determine a markup for a new product. Pauley expects to sell 15,000 units and wants a target profit of $48 per unit. Additional information is as follows: Variable Costs per Unit Fixed Costs (total) Direct materials $ 21 Overhead $ 54,700 Direct labor 22 General and administrative 61,700 Overhead 15 General and administrative 24 Using the variable cost method, what markup percentage to variable cost should be used? Multiple Choice 58% 63% 79% 68% 67%