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Penn State's relatively new product offering, World Campus ( an online degree program ) , is in a high growth product category. However, because it

Penn State's relatively new product offering, World Campus (an online degree program), is in a high growth product category. However, because it is so new, World campus does not have a very high market share in this particular product category. If administrators at Penn State used the BCG matrix, they would probably consider this product offering a ________________.
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Product Development Strategy
Question Mark
Star
Cash Cow
Diversification Strategy

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