People buy a product assessing information you give them in three areas; your product your company and yourself. You have researched your product and your company. You must know the Features and related Benefits of your Product and Company. For every Feature you write down you must list at least two different benefits to that feature. Fill/Type out the following chart so that you will have a good idea of the focus of your Sales Pitch might be.

Feature(2 marks each)

Benefit #1 (1 mark each)

Benefit #2 (1 mark each)

Product related Features and Benefits-highlight the Features and benefits of the specific product you are promoting/selling to the indicated

customer

1.Sun Protection

Saves our skin from harmful UVA and UVB rays.

It secures sensitive skin against burn from the sun.

Protection help your skin keep up a more even skin tone overall.

2.Different color

Dark color, for example, dark black, blue, and brown colored will have a higher UPF or bright assurance factor

Darker pigments are more protective.

3.Clothing style

Long-sleeved shirts, long jeans, or long skirts covered the most skin and are the most defensive.

A shirt, pants and hat can give you great sun protection coverage.

4.

/8

/4

/4

Company related Features and Benefits-highlight why the Company you work for is a good company to do business with

1.

2.

3.