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Pepsi markets several popular beverage brands, which each target failty substantial and differentiable market segments. In using this strategy, Pepsi engages in multibranding only concentrated

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Pepsi markets several popular beverage brands, which each target failty substantial and differentiable market segments. In using this strategy, Pepsi engages in multibranding only concentrated maketine 8 multibrandine seginented marketing only concentrated turketing \& maws marketing segnented marketing 6 multibranding

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