Perform a SWOT analysis for your simulation firm. List several items in each category. Identify your firm's strategy as either low-cost or differentiation. If you have different strategies for the AC and UAV segments, you will choose a cost focus or differentiation focus for the corresponding segment. Finally, identify the functional strategies, or actions taken, in each of the four areas identified. These should be decisions you have made that are driving your firm's success, such as raising your advertising costs.