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Perhaps the foremost strategic issue that must be addressed when competing in the international arena is A . whether to charge the same price in
Perhaps the foremost strategic issue that must be addressed when competing in the international arena is
A
whether to charge the same price in all country markets
B
how many foreign firms to license to produce and distribute the company's products
C
whether to pursue a global strategy or an international strategy
D
whether to offer a mostly standardized product worldwide or whether to customize the company's offerings in each different country market to match the tastes and preferences of local buyers
E
how to avoid the risks of shifting exchange rates
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