Question
Peter Drucker said, Management by objectives work - if you know the objectives. Ninety percent of the time you do not. (Schmidt, p. 73) Without
Peter Drucker said, "Management by objectives work - if you know the objectives. Ninety percent of the time you do not." (Schmidt, p. 73) Without clear, specific objectives projects flounder. Do you agree? Why or why not?
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Strategic Brand Management Building Measuring And Managing Brand Equity
Authors: Kevin Lane Keller
3rd Edition
0131888595, 9780131888593
