Question
Petes Brew launches a digital media advertising campaign. Evaluate the campaigns profitability. Results are as follows: Sales $90,000 Orders = 1000 Gross profit margin percent
Petes Brew launches a digital media advertising campaign. Evaluate the campaigns profitability. Results are as follows:
Sales $90,000
Orders = 1000
Gross profit margin percent = 50%
Variable cost = $10.00 per order
Media cost (advertising) = $20,000
How much profit did the campaign generate
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Entrepreneurial Finance Strategy, Valuation, And Deal Structure
Authors: Janet Smith, Richard Smith, Richard Bliss
1st Edition
0804770913, 9780804770910
